Sandcastles vs Trackye at a glance
| Capability | Sandcastles | Trackye |
|---|---|---|
| Short-form outliers (Reels & Shorts) | Yes (TikTok, Reels, Shorts) | Yes (Instagram Reels, YouTube Shorts, long YouTube videos) |
| Google search & competitor keywords | No | Yes (Search Console, Keyword Planner, competitor websites) |
| Google Business Profile posts | No | Yes (keyword-rich drafts from local searches) |
| MCP for Claude & ChatGPT | Yes | Yes (read-only OAuth MCP server on Pro) |
| Pasted YouTube link breakdown | Video research & transcripts | Yes (up to 5 min, 5 free/month + remix script) |
| Free-forever plan & India INR | Trial / USD plans | Free forever (1 brand, 1 channel); Pro ₹999/mo or $15/mo |
Where Sandcastles fits best
Sandcastles is built around short-form video creators who want a large searchable collection of viral TikTok, Instagram Reels, and YouTube Shorts examples paired with script templates and an MCP connector.
If TikTok is your primary channel and you want curated visual hook collections to browse manually, Sandcastles was built specifically for that workflow.
Where Trackye wins as a Sandcastles alternative
Trackye covers the channels where Indian and global businesses actually convert: Instagram, YouTube (both Shorts and long videos), Google Search, and Google Business Profile.
- Automatic weekly refresh across your tracked competitors, scored 2x+ against each account's own median baseline.
- Real Google search demand alongside social research: your Google Search Console queries plus what competitors' websites rank for.
- Free forever for one brand on one channel (including 5 monthly video analyses with no credit card), and Pro starting at ₹999/mo or $15/mo for up to 10 brands and MCP access.
Try these Trackye tools